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Tom Brady Makes Gucci Runway Debut in Times Square Fashion Show

18 May 2026 · Source balance: Centre

Seven-time Super Bowl champion Tom Brady made his formal runway modeling debut at Gucci's Cruise 2027 fashion show in New York City's Times Square on Saturday, May 16. The 48-year-old wore an all-black leather outfit consisting of a fitted jacket, matching pants, and dress shoes. The event featured other celebrities including Paris Hilton, Emily Ratajkowski, and Cindy Crawford on the runway, while a star-studded audience including Mariah Carey, Kim Kardashian, and Lindsay Lohan attended. Brady's appearance marks a significant step in his post-NFL career, which includes sports broadcasting for FOX, minority ownership of the Las Vegas Raiders, and his own menswear fashion brand launched in 2022. Social media reactions were decidedly mixed, with some fans praising his athletic appearance and professional demeanor, while others compared his mechanical walk to Arnold Schwarzenegger's Terminator character. The appearance comes nearly three years after his 2023 retirement from professional football.

Key facts

  • Tom Brady walked runway at Gucci Cruise 2027 show in Times Square on May 16, 2026
  • Brady wore all-black leather ensemble designed by Gucci creative director Demna Gvasalia
  • Brady, 48 years old, retired from NFL in February 2023
  • He co-founded menswear brand BRADY in 2022 alongside Jens Grede and Dao-Yi Chow
  • Runway appearance drew mixed social media reactions with Terminator comparisons trending
  • Harper's BAZAAR Instagram post of appearance received 3,000 likes and 150 comments in 14 hours

Limits of this briefing

This story was covered primarily by entertainment, sports, and celebrity media outlets. No significant political or ideological divide emerged in coverage, as this is fundamentally a celebrity culture story rather than a politically polarizing issue. Conservative outlets did not offer substantially different framing than centrist or entertainment-focused sources.

Sources

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